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Can your offer actually afford a closer?
Most owners hire a closer before the numbers can carry one. Five inputs and you will know.
Your numbers
$
What one client pays
%
Deals ÷ calls taken
Calls that actually happen
%
Typical range is 10-15%
$
Ad spend ÷ calls booked
One thing breaks first.
Assuming a hired closer lands at 17%, roughly two thirds of your rate. That is the realistic case, not the pessimistic one.
- Revenue with you selling
- $25,000
- Revenue with a closer selling
- $16,500
- Commission you'd pay out
- $1,980
- Commission per deal
- $600
- Revenue you give up
- $8,500
- Net after closer and lead cost
- $11,520
- Margin per call
- $576
What breaks first
- 01Your own close rate is 25%. A hired closer will land near 17%. You are handing over the sale before you have proven it can be sold consistently.
The math is one of four gates. Run the full scorecard to see the other three.
Or read the full Closer-Ready standard.